It seems like the most popular question I am asked when someone I meet finds out I blog about beauty is what my favorite mascara is. It is this one, of course, but overall, I’d have to say this next line is the most consistent with their superb quality of mascaras. Heck, they could be just putting the same formula out in different packaging for all we know!

The newest from ESTEE LAUDER is their Sumptuous Infinite Daring Length + Volume Mascara ($26 @ sephora.com, nordstrom.com) and comes out any day now. They’ve redesigned their brush in this one with their first molded brush. What does that mean exactly? It’s 12 rows of bristles includes 11 short rows that makes it able to get at the shorter lashes. The one row is called the Extended Comb and is longer than the rest and helps comb the color through the lashes and fan them out. I couldn't get a good shot of the comb in the below picture :(

The formula contains carbon black fibers that are fused onto lashes giving them more volume and really, who doesn’t need or want that with a mascara!?

I got an average of 9 hours of flake-free wear out of this mascara for the 6 times I’ve worn it and recommend this to anyone looking for a new mascara in the New Year.

Disclosure: A sample of this item was provided for review purposes.

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